Vevo, the world’s leading music video network, announces MACKLEMORE as the next artist in their Ctrl. series with a performance of his latest single, “HEROES.” The single comes from his recent album release BEN, which dropped on March 3rd.
The series highlights the work of hard-hitting, cutting-edge musicians making an impact in today’s music scene, both emerging and established. These artists demand attention and Vevo’s Ctrl shines a deserving spotlight. Macklemore’s performance follows sessions from Rick Ross, Common, Rapsody, Fat Joe, Jeezy, Jadakiss, Fabolous, A$AP Ferg and more.
The multi-diamond, platinum and Grammy award winning artist has made history with several commercial successes, critical acclaim and international appeal. With 13.5+ billion combined streams to date, he’s one of the most successful independent artists of the 21st century.
GEMINI, Macklemore’s first solo effort in 12 years, released in 2017. It debuted at #2 on the Billboard Top 200 chart and #1 on the charts for Rap, R&B/Hip-Hop, and Independent Albums. The album featured Platinum-certified singles, “Glorious” (featuring Skylar Grey), “Good Old Days” (featuring Kesha), and “Marmalade” (featuring Lil Yachty).
GEMINI followed two releases with producer Ryan Lewis. The Heist would produce two mega hit singles “Thrift Shop” and “Can’t Hold Us”. In 2016 they released This Unruly Mess I’ve Made, which featured the Platinum-certified single “Downtown”.
Collectively, Macklemore’s music videos have been viewed over 3 BILLION times and he is one of only a few rappers to have a Diamond-certified single (“Thrift Shop”).
MUSIC WITH A PURPOSE
Macklemore has always believed in using his platform, resources and creative pursuits to have an impact on racial and social justice issues. He is a co-founder of The Residency, a hip-hop and youth development program that has become one of the preeminent opportunities for young aspiring artists in the region.
Drawing on his personal battles with drugs and alcohol, Macklemore uses his art and platform to raise awareness for addiction and recovery. In 2016, he was featured in a special with President Obama about the opioid epidemic in America and was the first non-administration official ever to participate in the Presidential Weekly Address.
IN CLOSING
He currently serves on the board of directors for MusiCares, The Residency and The Underground Museum in LA.
2022 saw Macklemore release three singles: the deeply confessional “Chant” feat. Tones and I, and most recently, the upbeat indie-pop infused “Maniac” feat. Windser, & “Faithful” Ft. NLE Choppa.
His highly anticipated studio album BEN was released on March 3rd. Stream on Spotify by clicking HERE.
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